First IP licensing agreement for mobile social gaming leader positions it for continued expansion
Leading mobile game network Storm8 today announced that it has forged its first IP licensing agreement with Hasbro, Inc., a global branded play company. Drawing on its experience building best-in-class social casino games, Storm8 today launched the MONOPOLY Bingo! mobile game on iOS. The game will be available on Android in January 2015.
“Consistently delivering highly engaging, fun mobile games has allowed us to reach over 400 million users since our company was founded in 2009,” said Storm8 CEO Perry Tam. “We couldn’t have asked for a better way to begin our foray into licensing world-class brands than with one of the most successful brands in gaming, and we expect this to lay the foundation for many more opportunities for Storm8.”
The social casino gaming industry is a multi-billion dollar global market with bingo representing a significant portion of the category. Storm8’s diverse portfolio of more than 40 games includes some of the top social casino games in the world, as well as casual, arcade and mid-core titles.
“The iconic MONOPOLY brand is one of the world’s favorite brands,” said Mark Blecher, senior vice president of digital gaming and corporate development at Hasbro. “Given Storm8’s vast mobile network and strong social casino game experience, we expect that this new title will enable millions of MONOPOLY fans to enjoy an exciting new spin on a timeless classic as well as bring new players into the MONOPOLY universe.”
The MONOPOLY Bingo! mobile game puts a MONOPOLY twist on classic bingo gameplay. Players travel through themed rooms based on iconic MONOPOLY board properties like Illinois Avenue (US) and Mayfair (UK). Storm8’s MONOPOLY Bingo! mobile game features 3D art and animated effects that bring the boards to life, an auto-daub feature that automatically marks numbers, more cards to play than other mobile bingo games, plus unique boosts and rewards for more chances to win.
Other MONOPOLY Bingo! mobile game features include:
Published under Storm8’s Shark Party brand, the US and UK editions of MONOPOLY Bingo! are now available to download for FREE from the App Store:
US: https://itunes.apple.com/us/app/monopoly-bingo!/id927060395?ls=1&mt=8
UK: https://itunes.apple.com/uk/app/monopoly-bingo!/id927060395?ls=1&mt=8
About Storm8
Founded in 2009, Storm8 is a leading mobile social gaming network. With more than 50 million monthly active users, Storm8 is also home to three innovative brands TeamLava, Shark Party and FireMocha. Under these brands, Storm8 has reached more than 400 million users worldwide across 40+ mobile games in multiple genres on iOS and Android – from social arcade hits such as Candy Blast Mania, Bubble Mania and Jewel Mania, to social casual games such as Dragon Story, Castle Story and Farm Story 2, to social casino games like Slots, to MMORPGs, including World War and iMobsters. Storm8 is headquartered in Redwood City, California. For more information, please visitwww.storm8.com.
Trademarks
Storm8, TeamLava and the Storm8 network games are trademarks of Storm8 and/or its affiliates. Other names may be trademarks of their respective owners.
The MONOPOLY name and logos are trademarks of Hasbro. The distinctive design of the game board, the four corner squares, the MR. MONOPOLY name and character, as well as each of the distinctive elements of the board and playing pieces, are trademarks of Hasbro, Inc. for its property trading game and game equipment. ©1935, 2014 Hasbro, Pawtucket, RI 02862. All Rights Reserved.